On graduating from Stafford University Matt is the founder of two successful companies – Matt Salmon Photography and Patchwork Owl Productions. Both companies work professionally within the industry creating short films, adverts, event photography and more.

Matt Salmon Photography and Patchwork Owl Productions are resident within the Aelfa Academy, providing the academy with an in-house film and photography company which directly benefits the students.

Matt is in addition a performer himself, as well as director and coach, giving his work a triple edge, as he has a greater understanding of what the individual in front of the camera, from an actors point of view, needs to succeed.